Suburban Land Agency Brand Image Library | Case Study

We were engaged by Melbourne design agency TANK to create an image library that supported the rebrand of ACT Government’s Suburban Land Agency. The aim of the shoot was to highlight the SLA’s six identity pillars so the images could communicate their story across the website and marketing materials.

We solely produced the shoot and sourced over 10 talent and four locations across two days of shooting. We deliberately worked with a wide-cross section of the community, including First Nations people, people with disability, those from Culturally and Linguistically Diverse (CALD) backgrounds, and LGBTQIA+ folk.

This project involved a lot of moving parts and a unique challenge where the client wasn’t available during the shoot. This called for many pre-production meetings to ensure we were on the same page.