Image libraries are a great way to ensure a cohesive yet diverse set of resources to use across a variety of different platforms, for a variety of different purposes. Below is a case study on how an image library can be used!
In 2020 we completed this photo image library for the ACT Health. The concept was simple, capture a broad variety of healthcare workers performing everyday tasks. The environmental photography portraits needed to be realistic, engaging and welcoming. The result was a series of over 350 photographs ranging from paediatrics, to oncology, and even pharmacy. As a photographer on these shoot you need to be flexible to insure you can capture the required portraits needed.
The final photographs have appeared across a variety of different platforms including on the ACT Government’s website, on social media, in pamphlets, and large-scale print.
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